McLaren Special Operations division lets customers customize the MP4-12C

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McLaren got a new trick to lure more customers into buying its MP4-12C. The company has setup a new division called the Special Operations, which allows customers to customize the MP4-12 uniquely to their tastes.

The McLaren Special Operations division is offering its elite customers with a range of customization options for their new cars. We got first look at this customization with the MP4-12 show car displayed at Pebble Beach, which comes with satin matte Volcano Orange paintwork, a gloss black roof, diamond-cut wheels with gloss black inserts, carbon sill panels and steering wheel, front wheel arch louvres and carbon fibre engine cover vents, rear deck vent and wiper system cover.

“McLaren Automotive already offers 12C customers extensive options to personalize their car. However we recognize some owners have specific tastes and we have the knowledge and capability to design, engineer and produce almost anything a customer may desire for their 12C,” said Paul Mackenzie, Programme Director at McLaren Automotive.

One thing is for sure, this customization program for the McLaren MP4-12C doesn’t come cheap. Check out the video below of a customized MP4-12C in chrome color.