Toyota Racing Development is redefining the Prius’ image by introducing a sport package for the new Toyota Prius C Hybrid. While the new Toyota Prius C Hybrid brings some sporty styling to Prius lineup, we still like a bit of more aggressiveness to this tamed hybrid car.
TRD is pushing out its aftermarket parts for the Toyota Prius C Hybrid in Japan, which it is likely to be available to other markets in the world as well. On the exterior, the sport package from TRD includes a new front apron with additional air vents and optional LED daytime running lights, side skirts, a roof spoiler, and a rear apron with a matte black diffuser to fit with a dual tailpipes.
In addition, the package also comes with new springs and shock absorbers to lower the car’s height about one inch all around, along with a new set of larger alloy wheels to fill up the fender gaps.
The result of the exterior enhancement is a much more aggressive looking Toyota Prius C Hybrid. And for the interior, it gets a new TRD push-button start and a few other minor aesthetic accessories.
From what we can tell, Toyota is predicting that this new sports hybrid hatchback will be selling like hotcakes, and the company is wasting no time at all in capitalizing this success by dominating the aftermaket first.
The Toyota Prius C Hybrid will make its North American debut at the upcoming Detroit Motor Show in January, and on the same day, the hybrid car will be on sale in Japan as the Toyota Aqua Hybrid.